Bring your creativity to an international brand environment and experience how a strong global brand is continuously shaped and developed. At Lufthansa, you will collaborate with dedicated experts, gain exciting insights into strategic brand management, and build valuable hands-on experience at the intersection of branding, communication, and marketing.
Bring your creativity to an international brand environment and experience how a strong global brand is continuously shaped and developed. At Lufthansa, you will collaborate with dedicated experts, gain exciting insights into strategic brand management, and build valuable hands-on experience at the intersection of branding, communication, and marketing.
Tasks
Contribute bringing the new Lufthansa Group brand to life: Following its launch in December 2025, you will support the ongoing rollout and implementation across a wide range of projects, platforms, and touchpoints.
- Gain practical experience by conceptualizing and implementing brand management projects, including video productions, workshops, exhibitions, and learning assets
- Collaborate with external agencies and support creative briefing, feedback processes, and project coordination
- Manage, optimize, and analyze content within the Lufthansa Group Brand Hub, the central platform for brand guidelines and assets
- Support the preparation of strategic management meetings and contribute to day-to-day brand management activities
- Participate in internal communication activities by creating content and developing ideas for effective brand messaging
- Work closely with brand strategists, the brand design team, and external agencies to ensure consistent and impactful communication across channels
Benefits
Free parking,Cafeteria ,Subsidized public transport,Special deals with selected partners ,Employee events,Flexible working hours,Company sports / gym
Requirements
You are a team player with a high level of initiative and strong communications skills who feels comfortable in a dynamic environment with a wide range of tasks.
- You are at least in the 3rd semester of a degree program at the time of the internship
- Enrolled for the entire period of the internship (current certificate of enrollment and a written proof of mandatory internship must be enclosed with the application) or the internship between the Bachelor’s and Master’s degree program (Gap Year)
- At least one longer-term practical experience (g. an internship, working student position or similar), preferably in the field of marketing/brand management
- High level of commitment, independence and organizational skills
- Analytical and conceptual thinking as well as flexibility and quick comprehension skills
- Ideally, experience in creative projects, such as content creation, photo/video productions
Further information can also be found in our FAQs.
Company
About Deutsche Lufthansa AG
The Lufthansa Group is an aviation group with operations worldwide. As the biggest airline group by revenue, it plays the leading role in its European home market. With 100.000 employees, the Lufthansa Group generated revenue of EUR 39,597m in the financial year 2025.
The Lufthansa Group consists of the business segments Passenger Airlines, Logistics, MRO and Additional Businesses and Group Functions.
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